We are super excited and proud to tell you all we have just been awarded a bronze website award by www.mumpreneuruk.com
This is an amazing organization that supports small business all over the UK, there website is a fantastic resource for any business owner.
Have a great weekend everyone! - This has certainly made our day!
How clean is your face painting kit?
Here are some top tips on keeping a clean and hygienic kit
*As professional face painters our main priority is the health and safety of our customers, we do not want to cause any reactions, or contaminate our kits.
*Clean fresh water is a must – always ensure that you are using clean water, always make sure that you get the water yourself, you may hand your water tubs to someone that does not have the same level of hygiene as you do. Having two pots of water on the go will always help too. The Rinse Well is also a great tool to use as this acts like a mini sink, giving you fresh water all the time. Carry spear clean fresh water with you just in case so you are never caught out.
*Clean brushes! Your brushes are your tools, make sure they are as clean as they possibly be, do you use brush soap? Do you use alcohol to clean your brushes after every booking?
*Sponges – How do you clean yours? We recommend putting them through the washing machine, this will give them a really good clean, leave them to air dry.
*Always make sure you clean your paint containers, sloppy old crusty paint around the edges of your pots not only look unsightly, but are not hygienic at all.
*Do not use old paint – dried up old paint is not good! Never use paint that has been sitting around in your kit from last summer’s festivals, not only will you not get the best results, it’s not going to be hygienic.
Never leave your paints in the car in hot weather, the heat will cause them to become gloopy and very soft.
Removal of face paint – Always recommend to your customers that the paint you apply is removed with just WATER, this way you cannot be liable for any reactions when removing the product, remember that the paint you use is water based – applied with water – removed with water.
What are your top tips for keeping your kit clean?
Check out the new book and what we think will be the face painting buzz of the year.....
This step by step book is one of a kind, with easy to follow pictures we are sure to all be painting Quirgles as much as our regular tigers and butterflys.
Here come the Quirgles!
A completely unique book of step-by-step designs is about to take the face painting world by storm. The Quirgles has been dreamt up and painted by the incredibly talented Jody Rife and brought to life by the team behind Illusion magazine.
Beautifully photographed over 52 full-colour pages, the book immerses you into the magical world of the Quirgles – a group of cute and quirky creatures. There are 50 fabulous face painting designs, including 21 detailed step-by-steps. Jody’s technique pages show exactly how to recreate each Quirgle’s comical expression or crazy hair style.
But The Quirgles is so much more than a step-by-step guide. Entertaining details of each Quirgle describe how the different personalities fit into the funny world of Quirgle Island. The landscape layout of the book adds to the sense that this is as much a book to look at and enjoy as well as a guide to learn from.
Illusion’s Julie Oliver says: “Sometimes in life a gift can fall in your lap when you are least expecting it. And that’s exactly what happened when we saw Jody’s amazing designs. We knew we had to make a book full of her characters. In fact we’re so convinced that artists and children will love them as much as we do, we’ve created a Quirgles website too.” www.quirgles.com
This is Jody’s first book since she started her face and body painting business in 2011. Based in Gallia County, Ohio, Jody has already started to win awards for her talent, most recently gaining first place in the European Body Art competition.
Instagram is a social media website and online marketing tool that should be part of your day to day marketing toolkit. What makes this app unique is that it centres on the use of photographs and photograph captions only, which makes this app perfect for us face and body painters. You can instantly post pictures with captions directly from your mobile phone or tablet to share with your followers. Here are some great tips on the best ways to use Instagram to promote your business and interact with your perspective customers.
1. Invite Users to an insight of your business
With this social media app, you can provide window-shopping opportunities for your followers, giving them a taste of your portfolio and face and body painting designs you create. Share relevant and useful information in the caption, like the areas you cover, products you use, what type of event you was at and anything else to intrigue your followers.
Your customers will also often find it intriguing to get an exclusive behind-the-scenes look at your business’s products and services (let’s face it we all love a good nose) Use your photos to show how your face and body painting designs are created. Using a photo collage on social media allows you to reveal the step by step process as it unfolds, providing them with the feeling that they’re getting bonus insights just for being part of your social following.
Take and post pictures of you at work or an event your painting at. When you attend a special event, start work on a new project, or do anything exciting and photo-worthy, make sure you capture the event. Knowing what’s happening in your world keeps your business on their mind.
By integrating Instagram into your social media marketing campaign, you can give your online following insight into your business in new ways. This is a great tool to promote your business while being creative at the same time
Remember to use the hash tags so that if someone was to search a #facepainter #bodypainter your pictures will come up and they will take a look at your profile and even click on to your website.
Good luck with Instagram – its a great marketing tool – connect with us there our profile is http://instagram.com/thefacepaintingshop
We are thrilled to have been selected as finalists for this year’s Essex Business awards in the categories of small business and Entrepreneur of the year.
We have been invited to an awards evening on Friday 14th March, we are very excited and will keep you all posted.
Jennifer Parker Botanicals Palette from Superstar I’m so excited to introduce this new Superstar Palette, which I designed to complement my Botanicals Face and Body Painting Class. I selected these colours to paint the range of flowers and foliage that I teach, from Poppies and Daisies to Chrysanthemums and Foxgloves. I've chosen a few shimmers, which I find useful for bases and also for highlighting, as they blend beautifully with the flat colours underneath. Some are colder and work well for wintery scenes, while others are warmer and lovely for hazy summer florals and autumnal designs. The White Shimmer (140) is one of my favourites from the Superstar range, I had to include it as it’s so versatile, and has become an essential part of my kit. I've also included some darker colours which are great for shading and offer a more natural appearance than shading with black. I make a point of discussing this in the Botanicals class, as true black is so rarely seen in nature, and with a basic understanding of the colour wheel, we can produce the darkest shades simply by choosing the correct colour. Try mixing the Ronnie Red (128) with the Dark Green (241) to see what can be achieved with colour. I left out a true Orange because the Bright Yellow (144) produces various shades of orange from coral to tangerine when mixed with Fuchsia (101), Baby Pink (062) and of course Ronnie Red (128). There are three greens that work together perfectly, and really allow you to bring your leaves and foliage to life. For quick work, I tend to paint with Olive Green (042), highlight with Lime (110) and shade with Dark Green (241), but you can mix with just about all of the other colours in the palette for an endless array of new greens, to make them zestier, earthier, or more delicate. It’s well worth having a play with mixing colours; Superstar paints blend so easily, I especially love to find new ways of using the shimmers and flats together, I’m sure you’ll come up with your own favourites! I love this little palette, and hope you will too. Jennifer Palette includes: 12 x 5g 161 Line White 110 Lime 140 White Shimmer 042 Olive Green 238 Purple Rain 101 Fuchsia 144 Bright Yellow 241 Dark Green 057 Dark Gold 063 Baby Blue 062 Baby Pink 128 Ronnie Red **DISCOUNT CODE** Enter the code JENNIFER when ordering your Botanicals Palette for a 10% Discount! Code valid until Friday 14th February.
Check our our new video showcasing the three new colours from Superstar
All three are water based shimmer colours
Royal Orange Shimmer 136
Peacock Shimmer Green 341
Cyclamen Shimmer Pink 240
We hope our tips and tricks over the past few weeks have been helping you all gain more business, we have loads more in store, but this week is all about LinkedIn.
If you are not using this amazing social networking site -you’re not in business!
Of all the social media sites, LinkedIn is, by far, the most business-oriented and it’s an essential place to establish a profile, not just for yourself, but also for your face painting business.
I think that’s fair to say that prospective customers and colleagues, especially in the business-to-business world, often check out your LinkedIn profile before doing business with you – corporate companies may often check out your face painting business profile on LinkedIn before they contact you, And LinkedIn recently introduced a feature specifically to help business owners: It added status updates to Company pages, so you can now update your LinkedIn followers about your company’s products and services – all for free!
LinkedIn is considered a social networking site for professionals. It helps to facilitate growth of networking connections online and build business contacts.
Here’s are some tips on ways to use LinkedIn to boost your business:
1. Develop a strong personal profile page. You’ll need a personal profile before you can create a LinkedIn page for your company.
A completed profile gets up to seven times more views than a skimpy one, according to LinkedIn. The site will prompt you to fill in more information, so don’t feel like you have to do it all in one go.
2. Create your business page. it’s extremely important to establish your company presence on LinkedIn as well as your personal profile. Click on the "Companies" tab on LinkedIn’s upper navigation bar and you’ll be taken to a page where you can either search for companies or add your face painting business.
3. Collect recommendations. Both your personal and company pages have places for people to make recommendations about doing business with you and share their experiences.
4. Update your status at least once a week. LinkedIn personal profiles and business pages have update functions, which are similar to status updates on Facebook. You can use them to post brief company-news updates, There is a LinkedIn app that you can download via Apple and Android making it easier to update your status on the go .
5. Join and participate in LinkedIn groups there is a fabulous group on LinkedIn that is called - Professional Face Painters, this is a great way to network with other face painters from around the world.
You can find us on LinkedIn here - http://www.linkedin.com/profile/view?id=175238517&trk=nav_responsive_tab_profile
If you have any questions about this blog post or need help with LinkedIn, call or email us we will help in any way we can
Google + has been the hot topic this week, so we have chosen this as our weekly blog topic, use these tips to get started on Google + its free and WILL benefit your business as a face and body painter.
Has your business set up a Google+ page?
Google + is a must!
· It’s like Facebook: On Facebook, people can “like” your business. That allows your business’ page updates to have a shot at getting into readers’ timelines.
People can do that on Google+ too; it just involves adding your business page to a “circle.” This similarity may help people feel more comfortable trying a new platform.
· But it’s not Facebook: Facebook does weird things with the information on pages. But Google wants the information to be found, so it uses Google+ to impact search results.
· It’s easier for your customers to share your posts than on Facebook: Like Twitter, Google+ has made sharing much more targeted for your customers. If you post something about a new type of face painting design you have painted, they have the ability to share it with only their friends who are interested in face painting.
Tips for Google +
Promote Your Business Page Everywhere
One of the best ways to get people to follow your Google+ business page is to let them know you have one! In addition to putting the link in your email footer and on all of your other social media pages, you can add a badge to your site.
Adding a badge to your site allows people to circle your business without having to go over to Google+.
Getting people to circle you is crucial. Being in more people’s circles, or having more Google+ followers, improves your position on regular Google searches.
And at this point, businesses can’t circle people until people have circled them first! You’ll want to be aggressive in telling people about your Google+ page so you’ll be able to share with them too.
Only interesting posts will keep you there. Unfortunately, interesting is defined by your customers. Here are some tips to make your posts interesting:
Find us on Google + Here :https://plus.google.com/u/0/+Thefacepaintingshopsales/about , add us to your circles and we will be sure to add you right back.